Archive for November 22, 2013
When it comes to Internet marketing, using SEO–or search engine optimization–is absolutely essential for small business in order to be more visible to prospective customers who would be interested in your products and services.
Beyond basic SEO practices, there are specific trends in online marketing that you should be aware of so that you can maximize your generation of leads. Firstly, rather than investing in paid advertisements, also known as sponsored ads that operate via a pay-per-click model, you should utilize organic SEO, which is 25% more effective in generating sales and solid leads.
In order to make the most of your natural SEO efforts, it helps to have as many pages on your website as possible, which can then be indexed and regis